Insights Beyond Structured Data
The world of business analytics is changing. Data architects, analysts, marketers and product managers are tapping into new data sources like machine data and combining them with structured data to provide valuable business insights in real time.
Splunk provides new business insights:

Leverage a new class of data for business analytics

Enrich machine data with structured data for business context

Gain real-time business insights

Complement existing BI tools and other big data technologies